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Message to Women Entrepreneurs By Tonia Jahshan On International Women’s Day 


Tonia Jahshan – Founder & President, Sipology By Steeped Tea

It all started with a cup of tea. In just ten short years, Tonia Jahshan, with her family by her side, has made premium loose-leaf tea the daily norm, by turning tea lovers into business owners through her direct sales company, Steeped Tea Inc.

Her journey started in 2006 with a mini-vacation to a Halifax bed and breakfast, with her husband Hatem. It was here, for the first time she tried Cream of Earl Grey loose leaf tea and was blown away by the flavour. The Jahshans stocked up, returning home, wanting to share this new found love with family and friends. Sharing a cup of Cream of Earl Grey tea turned into something more and Tonia’s vision to build a direct sales company was born.

In 2012, everything aligned, when Tonia and Hatem entered CBC’s Dragons’ Den and partnered with Jim Treliving and David Chilton.

Today, Steeped Tea has millions in annual sales and thousands of Consultants across North America selling loose leaf tea and accessories. The company has been recognized year over year, as one of PROFIT 500 Canada’s Fastest-Growing Companies, and Tonia was proclaimed as Canada’s #1 Female Entrepreneur by W100; received the Ernst and Young Entrepreneurial Winning Women award and has been listed as 1 of 6 Women to Watch on

There will come a time in your life ( or maybe multiple times) when someone will tell you that you can’t do something. When someone tells you and others ( behind your back), you will fail. I’m here to tell you there is only one way to prove them wrong. WORK YOUR A$$ off and never let their words stop you. Celebrate your successes, no matter how big, no matter how small, and never let anyone make you feel bad about them.

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